Well, I tried out a cup this morning.
Don't get me wrong, it was tasty. Sometimes sweet is nice. I would totally eat it again, if offered. But, I went to their website, because I was curious as to what the price was. Granted, if the bakery decided to get this for their shop, they would be getting wholesale prices. But, to buy it at their online retail shop, Umpqua Oats sells cases of 12 for $42!! That's $3.50 per cup!! For $2.29 I can buy a months supply of steel cut oats at work. Throw in some nuts and seeds and it's the same thing...convenience is so overpriced! I mean sure, it's all natural and wholesome and full of fiber and protein, but you really can get the same for less with just a tiny bit of leg work, you know?
So bottom line: very yummy...a bit pricey.
And for the record, I still have 5 more flavors to try!